高爷家鲜蒸猫粮白底文字海报 / GAOYEA fresh-steamed cat food white poster banner

G-STEAM FRESH-STEAMED CAT FOOD

100%鲜肉,
“蒸”出来的新鲜。
100% fresh meat, freshness by steam.

高爷家鲜蒸猫粮,以鲜蒸工艺锁住食材原香与鲜活营养;以肉、蛋、奶优质蛋白组合,做一款更锁鲜、更营养、更好消化的日常主粮。

GAOYEA G-Steam cat food uses a fresh-steaming process to preserve natural aroma and active nutrition, combining meat, egg and milk proteins for a fresher, more nutritious and easier-to-digest daily staple.

  • 100%鲜肉 / Fresh Meat
  • 0添加肉粉 / Meat Meal Added
  • 肉·蛋·奶优质蛋白组合 / Premium Protein Mix
BRAND INTRODUCTION / 品牌简介

为猫而生,用透明重新定义国产宠粮。 Created for cats, redefining Chinese pet food through transparency.

高爷家创立于2018年,灵感来自创始人陪伴多年的橘猫“高爷”。品牌坚持“让宠物更健康,让陪伴更长久”的使命,持续做有数据支撑、面向猫咪日常营养需求的产品。

Founded in 2018 and inspired by the founder's long-time orange cat Gao Ye, GAOYEA is committed to the mission of making pets healthier and companionship last longer through data-backed products designed for cats' everyday nutritional needs.

从率先公开原料配方、每吨实际投料量与供应商,到坚持主粮批批送第三方检测,高爷家持续以安全、健康、透明作为产品建设方向。2019年至2025年,已有100万+用户共同见证并选择高爷家。

From openly sharing formulas, actual ingredient input per metric ton and raw-material suppliers, to sending every staple-food batch for third-party testing, GAOYEA continues to build its products around safety, health and transparency. From 2019 to 2025, over one million users have chosen GAOYEA.

2018品牌创立 / Founded
100万+用户共同选择 / Users
34项国家专利 / National Patents
700余份年度检测报告 / Annual Test Reports
PRODUCT SERIES / 产品系列

从日常主粮到功能养护,给不同阶段、不同状态的猫一套清晰选择。 From daily staples to functional care, a clear choice for cats in different stages and conditions.

高爷家产品系列以主粮为核心,覆盖鲜蒸、尊享、功能、基础、轻食与GLAB功能养护,让消费者不用在复杂货架前反复猜。

GAOYEA's product series is built around staple food and covers fresh-steamed, premium, functional, basic, light treats and GLAB functional care, helping consumers choose with less guesswork.

QUALITY CONTROL / 质检报告

CTI华测检测2025年度送检证书 / CTI 2025 annual testing certificate
CTI华测检测 2025年度送检证书 2025年度累计送检796次,检测报告781份,检测项目16235个。 CTI 2025 Annual Testing Certificate: 796 submissions, 781 reports and 16,235 test items.
700余次2025年度累计送检 / Tests in 2025
16000余项年度检测项目 / Annual Test Items
批批公开第三方检测报告 / Public Third-Party Reports
BRAND AWARDS / 企业荣誉

历年品牌奖项,不只是荣誉墙,也是高爷家被行业与用户持续验证的记录。 Brand awards over the years are not just a wall of honors, but a record of ongoing recognition from the industry and users.

以下奖项整理自项目资料,按年份集中呈现,覆盖品牌创新、用户喜爱、社会责任、产品创新、电商增长与行业影响力等维度。 The following awards are organized from project materials by year, covering brand innovation, user preference, social responsibility, product innovation, e-commerce growth and industry influence.

BRAND PUBLIC WELFARE / 品牌公益

爱,不只发生在家里。也发生在城市、校园、街角和每一次伸手帮助里。 Love happens not only at home, but also in cities, on campuses, at street corners and through every act of help.

对高爷家来说,公益不是一次营销节点,而是品牌看待生命的方式。从暖冬计划到加餐计划,从 TNR 拆蛋计划到“闪闪发光的田园猫”,高爷家持续把资源、声量和行动带到更多猫需要被看见的地方。 For GAOYEA, public welfare is not a one-off marketing moment, but a way of seeing life. From winter care to meal support, from TNR programs to the Shining Native Chinese Cats initiative, GAOYEA keeps bringing resources, visibility and action to places where more cats need to be seen.